Buyers Guide: Local Breweries

Custom Merch Buyers Guide: Neighborhood Breweries

Custom Merch Buyers Guide: Local Breweries

Small craft breweries are big business in the US – with over 9,000 craft brewers across the country, it might seem hard to stand out of the pack. If you’re looking to make an impression with your brewery, then this guide is for you! In this article, we’re going to take a look at some fantastic options from the Merchology store to level up your staff’s uniforms, to show appreciation to your best customers and to reward your hardest-working employees.

Branded apparel and accessories keep your staff looking clean and professional in the workplace, and you can add on a logo-branded hat, hoodie or fleece to keep them warm and dry while making deliveries. And beyond their utility as uniforms, they also serve as great advertisements. A sharp-looking branded outfit helps raise brand awareness and make your staff stand out to visitors to your brewery. They also make excellent gifts; show your best customers that they’re part of your brewery family by giving them the same sharp threads your best employees wear!

Thirsty for some brewery merchandise ideas? Let’s take a closer look at some items from Merchology that make for awesome corporate brewery apparel!

Custom Logo Work Shirts

The foundation of all custom brewery employee uniforms is a sharp-looking work shirt. It’s what your staff will be wearing every workday and will be the most recognizable piece of their uniform. This also makes it a desirable piece of swag for fans of your brand as well – nothing says “superfan” like getting ahold of the same logo-branded clothes the insiders wear!

Carhartt Men's Force Ridgefield Solid LS Shirt

Nothing says “built tough” like Carhartt! Designed for a hard day’s work while keeping the wearer cool and dry, these work shirts are the perfect blend of tough and stylish. Add an embroidered brand logo to it to create a garment that’s as good at being a uniform as it is an in-demand piece of company swag!

Custom Carhartt Men's Asphalt Force Ridgefield LS Shirt


Dickies Men's 5.25 oz. Short-Sleeve Work Shirt

For a more light-weight option that radiates style, check out this classic short-sleeved work shirt from Dickies. With an embroidered logo on the sleeve it makes a uniform that looks professional and feels like casual dress.

Corporate Dickies Men's Short-Sleeve Work Shirt


Charles River Women's Freetown Henley

For a comfortable and stylish option, this 100% cotton Henley shirt will be equally good as corporate brewery apparel and as a promotional item with an embroidered logo added to it.

Custom logo Charles River Women's Freetown Henley


Logo-Branded Coveralls & Bibs

Brewing can be a messy business! Keep your staff clean, dry and looking sharp during big job with these aprons, coveralls and bibs, all of which can be customized with your brand logos to help your team rep the company colors.

Edwards Color Blocked Bib Apron

For a style-forward apron design, this sturdy cotton twill apron has color blocked ties and stitching for a fashionable flair, which will compliment your brand logo embroidered on the chest!

Logo-branded Edwards Color Blocked Bib Apron


Helly Hansen Men's Light Green Engram Double Bib Pant

An essential component of your staff’s brewery uniform, these bib pants with attached suspenders keep your crew’s regular clothing underneath clean and dry while they do the messy work in the brewery.

Custom Helly Hansen Men's Double Bib Pant


Helly Hansen Men's Navy Impertech Sanitation Bib

For all the dirty jobs, this sanitation bib will keep your team clean and safe from spills, splatters and puddles alike. With your logo printed on them everyone will know that the wearer is a dedicated member of your brewery crew!

Corporate Helly Hansen Men's Navy Impertech Sanitation Bib


Corporate Hoodies & Sweatshirts

A branded sweatshirt or hoodie is probably one of the most universal pieces of custom brewery merchandise; these top layer pieces are a must-have for staff making deliveries during chilly early mornings, not to mention an outstanding accessory for your retail workers.

New Era Men's Sueded Cotton Full Zip Hoodie

A timeless classic in hoodie styles, this vintage-leaning full-zip hoodie is as comfortable as they come. As well as being available in a range of colors, you can add an embroidered logo to the chest to make a piece that’s truly unique to your brand.

Custom New Era Men's Sueded Cotton Full Zip Hoodie


BAW Crewneck Fleece Sweatshirt

For a comfortable sweatshirt that will fit any body and any style, look no further! This shirt is available in a wide range colors and includes a front pouch pocket, as well as a large, attention-getting area on the sleeve for your brand logo.

Corporate branded BAW Maroon Crewneck Fleece Sweatshirt


Carhartt Men's Midweight Hooded Zip Front Sweatshirt

Built tough but comfortable, this Carhartt hoodie is heavy enough to keep the cold at bay, but light enough to wear year round, meaning your screen-printed logo will get a lot of attention when the wearer shows it off at work or on the street!

Custom logo Carhartt Men's Midweight Hooded Zip Front Sweatshirt


Custom Logo Flannel

Is there any more timeless piece of brewery fashion than a sharp-looking long-sleeved flannel top? The classic flannel look is synonymous with relaxed style, and any of these pieces will make for excellent uniform components or fantastic gifts for the people you appreciate most.

Burnside Women's Buffalo Yarn-Dyed Long Sleeve Flannel Shirt

With two chest pockets, a rainbow of color schemes and plenty of spots for an embroidered logo, these shirts have the potential to be the coolest uniform around or the hottest custom gifts for brewery employees.

Custom Burnside Women's Yarn-Dyed Long Sleeve Flannel Shirt


Weatherproof Men's Vintage Brushed Flannel Solid Shirt

For a flannel look that’s a little more reserved, Merchology also offers this casual but elegant men’s long-sleeved flannel with subtle contrast fabric at the collar and cuff. Add your embroidered logo to the chest or sleeve and you’ve got one stylish piece of brewery apparel!

Custom Weatherproof Men's Vintage Brushed Flannel Solid Shirt


Patagonia Men's Insulated Fjorf Flannel Jacket

This jacket means business! A heavyweight outer layer that is ideal for colder weather and early-morning or late-evening deliveries, this flannel jacket is sturdy enough that the recipient will be wearing it with pride for many years to come.

Custom Patagonia Men's Insulated Flannel Jacket


Custom Year-Round Hats

A good hat can be worn all year long, showcasing your company logo wherever the wearer goes. Given as gifts, sold as merch or as part of a company uniform, a good hat always fits the bill.

AHEAD Vintage Extreme Solid Cap

This lightweight cap is the perfect combination of vintage style and casual comfort, and looks at home just about everywhere. Available in over a dozen colors, add your own embroidered logo to it and it will be a fantastic showcase of your brand that your staff and customers will both be eager to wear!

Corporate AHEAD Coffee Vintage Extreme Solid Cap


Flexfit Adult Poly Melange Heather Stretch Cap

This six-panel, mid-profile cap has a high-quality look and feel that makes it a great item for your brewery’s apparel line, whether as a piece of company attire or as a giveaway to customers and fans. Its large front panel is ready for embroidery to make it a piece of swag unique to you and your brand.

Custom logo Flexfit Adult Poly Melange Heather Stretch Cap


Carhartt Watch Cap 2.0

For something in a different style, this soft and stretch watch cap by Carhartt is a great option. Whether it’s a part of your brewery team’s official gear or a cool piece of company swag, everyone’s going to want one of these caps!

Corporate Carhartt Watch Cap 2.0


Bags and Coolers/Lunch Bags

Sometimes you want something specifically to give back to the people that make your brand a hit, a way of saying “thank you” to the awesome team that makes your product and to the customers that keep coming back for more of your brew. All of these items make perfect custom gifts for brewery employees and fans alike!

Zusa Black Heather Daytripper Backpack

Who doesn’t love a good backpack? Anyone you gift with one of these sturdy and sleek Zusa backpacks will appreciate its roomy storage space and smart design, and as an added bonus, your embroidered brand logo will be an eyecatcher on every adventure its owner takes it on.

Corporate Zusa Daytripper Backpack


Dri Duck Waxed Cotton Commuter Canvas Backpack

Vintage aesthetics meets modern design in this gorgeous waxed canvas backpack, combining the best of old and new in one sleek package. Best of all, it will only get more gorgeous as it gets broken in with use. Add your embroidered logo to it to make sure everyone knows where the lucky recipient got it!

Dri Duck Field Khaki Waxed Cotton Commuter Canvas Backpack


OGIO 18-24 Can Cooler

Perhaps the perfect gift from a brewery, this bag ensures the recipient can take a couple six packs of your best brew to picnics and sporting events all summer long while keeping their cans icy cold!

Corporate OGIO Black 18-24 Can Cooler


Fun Company Gifts

Sometimes you just want to treat your staff to something nice. Give any of these fun branded gifts to the hard workers that make your brand a hit as a way of saying that you see their efforts and appreciate their commitment.

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Origaudio Black Lunatune Wireless Headphones

Bring the tunes but leave the wires at home! A perfect thank-you gift, these comfortable wireless headphones can have your logo printed on them so your brand is on display every time the wearer pulls them out.

Corporate Origaudio Black Lunatune Wireless Headphones


Leed's Black Folding Moon Chair

The perfect companion to company outings, sporting events or just relaxing in the back yard, this folding chair features a front pocket to keep a phone or perhaps a cold drink close at hand.

Custom Leed's Black Folding Moon Chair


YETI 26 oz. Chug Cap Bottle

Made for outdoor adventures, this stainless steel, leakproof water bottle can withstand whatever its owner throws at it and then some! With your custom logo laser-engraved onto it, your brand will get advertised every time its owner takes a drink for years to come!

Custom logo YETI White Chug Cap Bottle


Contact Us at Merchology!

Has this guide quenched that thirst for cool merch ideas? Call a friendly Merchologist today and get an order started!