About Merchology

The new Merchology logo explained


Mur-chol-uh-jee | The science of company merch; the skill of creating and delivering custom branded apparel & corporate gifts around the world.

There’s a reason why Merchology is a leading source of custom company merchandise. Every part of our process is founded upon and supported by data. From logo-branded apparel, company outerwear, and custom employee uniforms, to corporate gift ideas and promotional items that people actually want to keep; we have the company merch system down to a science. Click here to learn more about the story and components behind the newly refreshed Merchology logo design!

We are proud to offer the most expansive assortment of premium brands and merchandise in the industry, and we do your logo embellishment in-house with Merchology employees and machines. Combine our in-house experts, Merchologists, with beloved direct brand partnerships such as Patagonia, Nike, YETI, Apple, and more; multiplied by our in-house logo decoration and award-winning facilities - and you've found the ultimate solution to your business merch and corporate gifting needs!

Brands You Love

Our tagline is Your Logo + Brands You Love and for good reason. We've been working hard to build direct relationships with the world's leading brands to give you the best selection of premium and retail products in the industry. We always work with our unique brand partners to preserve brand integrity and follow all brand guidelines when it comes to customization. With Merchology you can choose from over 300 of the world's most popular brands including:

Patagonia Corporate LogoUnder Armour Corporate LogoCarhartt Corporate LogoAdidas Corporate LogoThe North Face Corporate LogoChampion Corporate LogoOGIO Corporate LogoMarmot Corporate LogoNike Corporate Logo

YETI Corporate LogoAmazon Corporate LogoMoleskine Corporate LogoRichardson Corporate LogoApple Corporate LogoBeats by Dre Corporate LogoSwell Corporate LogoOsprey Corporate LogoNew Era Corporate Logo

Our Story

Merchology was founded by Richard (Dick) Ward, Andrew Ward, and Ally (Ward) Delgado, and opened its doors in early 2014. After 28 years in the corporate apparel industry, Dick’s vision was to launch an e-commerce business model that made the gear ordering process faster, cheaper, and more transparent for businesses.

Merchology is redefining quality and ease of ordering in the corporate apparel and gifts space. Over our last 9 years in business, we have provided co-branded merchandise to more than 65,000 companies worldwide, including 93% of the current Fortune 500.

Dick, Ally, and Andrew Ward are the co-founders and executive team of Merchology

Our Team

You may have guessed it by reading the names of our founders... Merchology is a family owned and operated business! When we launched Merchology back in 2014, there were only 11 of us. Now we have a team of over 250+ employees between our Plymouth, Minnesota headquarters, the Reno, Nevada facility, and our newly opened Harrisburg, Pennsylvania facility! We believe that good people make good companies and we aim to grow strong every year to help serve you best.

The Merchology team loves to celebrate together and enjoy each other's company

A Great Place to Work

We work hard here at Merchology, but we also know how to have a good time too! Our social team plans dozens of company events every year, both inside and out of the office. Awesome co-workers and events are just a couple of reasons why we were named as one of the Star Tribune's Top Workplaces in 2019, 2021, and 2023. Want to join the Merchology team? Check out our Careers page for job opportunities!


Check out the Merchology Core Values and learn more about us as a company

Merchology Core Values

  • Be Humble and Hungry – We believe that the difference between success and failure isn’t talent; it’s hunger. There is always room for improvement, and we strive each day to be better than the day before. We are focused on our goals, but we remain grounded and committed to the work it takes to achieve them.
  • Honor Commitments – We assume responsibility for our decisions, actions, and the quality of our products and services. We do what we say we will – for each other internally, for our customers, and for our direct brand partners. We vow to be reliable, trustworthy, and to act with integrity and respect.
  • Embrace Change – We are comfortable being uncomfortable. We pay attention to the new and evolving needs of our customers, and we constantly seek to create new and better ways to serve them. We believe that bold new ideas are what drive our company and industry forward.
  • Protect the Planet - We seek to manage our business in a way that protects the environment and preserves the earth’s natural resources. There is always a “cleaner and greener” way to do things, and we choose that route whenever possible across sourcing, manufacturing, packaging, and delivery.
  • Win as a Team - Successful teamwork requires listening, sharing resources and ideas, and keeping an open mind. When someone is stuck, we rally to get them unstuck. When something awesome happens, we all get in on the celebration. We are interdependent and inclusive, and we can only WIN when we do it together!

Merchology is a Disability-Owned Business!

Merchology is incredibly proud to announce that it has officially been certified as a disability-owned business enterprise through Disability:IN’s Supplier Diversity Program. Having been approved by the National Certification Committee, Merchology is a DOBE-certified supplier in the United States. We're proud to join over 400 corporations in this honor and hope to continue expanding opportunities for people with disabilities across industries.

Merchology is a Disability-Owned Business Enterprise and Supplier!

Merchology Committees

At Merchology, we're driven to help our company grow and succeed as a team as well as make a positive impact on our local communities. We have 4 employee-led committees that help our crew learn, grow, volunteer, and celebrate throughout the year!

Merchology Giveback Committee - Our Giveback Team is made up of hard-working, genuine, caring people who organize and coordinate volunteering opportunities for our whole company!

Merchology DE&I Committee - Merchology’s DE&I Committee (Diversity, Equity, & Inclusion) leads the charge to educate our team and dive into the opportunities that help us grow together!

Merchology Social Committee - Our Social Team goes above and beyond to make sure everyone in the company has the best time. From celebrating the everyday wins to showing appreciation during the big holidays of the year, the Social Committee is on it!

Merchology Wellness Committee - The Merchology Wellness Committee puts on events, provides resources, and spearheads programs to educate employees and provide a space to explore health and wellness.

Putting People First

At Merchology, we are committed to putting people first. It is our goal to make each customer feel understood and appreciated, which is why we offer all-inclusive pricing, fast turnaround times, and a dedicated customer service representative (called a Merchologist!) for the duration of your order. Plus, you get a free MerchPerks gift of your choice that ships with your purchase. It’s our job to make you look good and to make your life easier!


The Merchology team was hard at work volunteering in our community by planting trees in the Mississippi Parks Connection

The Merchology team is also very active in the community. Our Giveback team is constantly planning charitable events to benefit the environment and those in need. Some of our past giveback initiatives include volunteer events with Feed My Starving Children, The Mississippi Park Connection, Fill the Backpack, and Toys for Tots.

Sustainable Business Practices

We believe that business need to take the lead on sustainability to really make a difference. That's why we have ramped up our sustainability efforts more than ever. Since 2017 Merchology has donated 1% of all sustainable brand revenue to environmental causes through our membership to the 1% for the Planet program. We have also switched over to a more sustainable shipping process by partnering with EcoEnclose and International Paper for 100% recycled shipping boxes and poly mailer bags. 

Merchology's Sustianability Efforts section header

We are proud to offer a wide range of eco-friendly products and sustainable corporate gifts as well, including apparel and gifts from Patagonia, S'well, and econscious. We still didn't feel like we were doing enough though, so we decided to launch our very own sustainable clothing brand...

Zusa is Born

We wanted a better way to co-brand, so we made it ourselves. More specifically, our goal was to create a clothing brand that's sustainably made, ethically sourced, built for comfort, and designed with blank space in all the right spots for your custom screen printed or embroidered company logo.

Introducing the Zusa Brand from Merchology, phot featuring Zusa corporate apparel

In October 2019 the Zusa brand was introduced to the world. Our sustainability principles were interwoven in the brand, as 93% of the Zusa line of apparel is currently made from recycled materials and 100% of Zusa products are made in facilities that set the standard in environmentally conscious production practices!

Learn more about how custom Zusa merch is becoming one of the top sustainable clothing brands in the market today in this quick video below:

Find Out More About Us

Still dying to know more about us? Don't be shy, contact us today to learn more about our brand and product offering, and to see what’s trending in the company gear world. If you’re interested in seeing our latest awards and recognition, check out Merchology in the news for the latest!